Aylus offers a range of MediaShare applications to allow subscribers to share their lives with their friends and social networks. Aylus primary applications include:
MediaShare services allow sharing of media in the context of an ongoing phone call. The service can be a straightforward video sharing session whereby there is a caller and receiver, and the receiving party can "see what I see" as transmitted by the calling party.
As a core element of a MediaShare strategy, this is a very powerful MediaShare application, as it covers a wide range of rich interactions with broad applicability and appeal.
Examples:
MediaShare users can do a lot more than just send live streaming video. The Aylus Web Portal allows live and recorded video streams to be viewed and managed via a standard web browser.
Aylus enables carriers to introduce a web portal as a place to view and manage their content.
The content may be User Generated Content (e.g., pictures/videos created) or they may be purchased content (e.g., videos or wallpapers purchased). Either way, they can be made part of a streaming session that is viewable via the web portal.
The Web Portal can also hold saved videos for consumer or enterprise users to view and manage later.
The portal can also incorporate multiple social community attributes such as tagging, comments, public/private video logs, etc. It can also be banded for the wireless operator.
Social network sites have established extremely strong presences on the internet and in their users' lives. Aylus believes MediaShare should be an integral part of that social networking experience.
MediaShare can be integrated with your users' favorite social networking sites. MediaShare is unique in that it can be used to either:
Similar capabilities can be enabled in other popular social networks, such as MySpace and YouTube.
Social networks represent an important opportunity for operators to remain key enablers of their subscribers' social lives. MediaShare can significantly enhance this set of ties through integration with the operator-provided devices and services.
Imagine you wanted all your friends to see something at once, and could broadcast that event to them live as you described it. That's MediaShare Broadcast!
In MediaShare Broadcasts, as distinct from MediaShare calls, there is no expectation or requirement that a simultaneous circuit switched voice call be taking place. Rather, the sender is broadcasting to the various watching parties using a packet-only data stream containing audio and video from the broadcaster's device. The recipient is seeing and hearing the broadcast "live."
MediaShare Broadcast has a number of attractive aspects that complement MediaShare Calls:
MediaShare Messaging allows Sharing Leveraging Today's Messaging Infrastructure.
MediaShare Messaging allows Aylus-enabled broadcasters desiring to use MediaShare to leverage the existing applications installed on the majority of mobile devices used by their friends and colleagues: SMS and a web browser. The recipient is notified of the existence of the message, and can retrieve the message via streaming audio and video to their browser on their mobile or desktop browser.
Think about calling a friend and having them see an image you have sent along with the call at the same time that their mobile phone rings? This is a service similar to today's Caller ID, but with much more sophistication. Content can be inserted both pre-call and post-call to increase the amount of personalization offered to the caller.
Various studies have concluded that most subscribers look at their screen before they answer a call. Now, mobile operators have an opportunity to offer their subscribers the ability to personalize their calls with something fun, interesting, and spontaneous.
Stay tuned to learn more about the Aylus MediaShare family of products and applications.